Monday, October 1, 2007

No Photos & No Room Sizes, Are You Kidding Me?!

This new post is to share my irritation as a potential buyer. I'm a Realtor but the market is down so it is a great time to look for great investment properties. What I am so frustrated about are all of these homes in the MLS with NO, or only ONE photo and no room sizes in the listings. Even worse is a listing written up to say 'This is the jewel of the neighborhood, a must see, incredible upgrades throughout the home, check out this amazing kitchen.' Then you open it up to find there is only one picture . . . . ARGHHHHH!!!!!! How about a picture of that amazing kitchen or some of those upgrades?
The current numbers state that over 80% of ALL potential buyers start their search online and I am no different. Do you understand what a significant number 80% is?! So why on this wonderful earth are agents not including more photos and details in their listings is beyond me. The cost to a Realtor in our MLS to add up to the maximum of 20 pictures is the cost of a McDonald's lunch for two. The cost to include room sizes is . . . well, there is no cost. So I ask again why in this day and age of the Internet are there not more photos and details?

I can understand that some sellers actually request no or limited photos when the home is in terrible shape and in need of a lot of work. Even then there can be other photos in many instances to help a potential buyer.

Please, if you are a seller and you are interviewing Realtors tell them, demand in fact that they include the maximum 20 photos or as many as they can. The cost to the Realtor is insignificant and the impact on the attention your home will get will grow. According to information shared with me by my Realtor.com representative listing with multiple photos are viewed 40% more then those with no photo. Again a very significant number that cannot and should not be ignored.

So stay involved in your home sale and make certain to check on your home when it is online. Make sure that if you were a buyer that it would catch your eye. Best of luck out there.